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Qualitative Research

Focus Groups: Engaging discussions with targeted groups to gather in-depth insights.

In-Depth Interviews: One-on-one interviews to explore individual perspectives and experiences.

Ethnographic Studies: Observational research to understand behaviors in natural settings.

 QUANTITATIVE RESEARCH

Surveys: Large-scale data collection to quantify opinions, behaviours, and attitudes.

Questionnaires: Structured tools designed to gather specific information from a broad audience.

Experimental Research: Controlled experiments to test hypotheses and measure outcomes.

MIXED-METHODS RESEARCH

Combining qualitative and quantitative approaches to provide a holistic view of the research problem.

 ACADEMIC RESEARCH SUPPORT PACKAGE

Ideal for  PhD students, universities, and academic researchers. Includes:

  • Survey and Questionnaire Development: Tailored to academic research needs.

  • Data Collection: Assistance with data collection methods suitable for academic studies.

  • Data Analysis: Support with both qualitative and quantitative data analysis.

  • Consultation: Guidance and support throughout the research process.

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Survey and Questionnaire Development

The process includes:

  • Needs Assessment: Understanding the client’s objectives and the information required.

  • Question Design: Crafting clear, unbiased questions that elicit meaningful responses.

  • Pilot Testing: Conducting preliminary tests to refine questions and ensure clarity.

  • Distribution: Utilizing various channels (online, face-to-face, telephone) to reach the target audience.

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Data Analysis

We employ advanced analytical techniques to interpret the data collected:

  • Descriptive Statistics: Summarizing data to identify patterns and trends.

  • Inferential Statistics: Making predictions and generalizations based on sample data.

  • Thematic Analysis: Identifying themes and patterns in qualitative data.

  • Advanced Analytics: Using software tools for complex data analysis, including regression analysis, factor analysis, and more.

Open: Weekdays 9am-3.30pm

Main office: Unit 8/260 Apirana Ave, Glen Innes

Phone: 0800 443 221 | 021 570 410

Email: admin@gifc.org.nz

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